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Profit Architecture

Strategic cost design to maximize profit

✓ See where your company really makes money and where it loses it.

✓ Build a cost allocation model that is simple, clear and reliable.

✓ Redesign your pricing and business lines with data, not assumptions.

✓ Define which customers, projects or products are profitable and which ones you need to restructure.

✓ Leave with a 90-day ABC plan for your company.

 

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Executive Program in Strategic Cost Allocation & Profitability

Available in several formats · Miami and online • Expert sessions • Workshops • Applied practice

NEXT EDITION

To be announced

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FORMATS

Master Class, Workshop, Bootcamp or Immersive

Miami and online

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INVESTMENT

Shared upon acceptance

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FOR YOUR TEAM

Enroll your team and learn alongside your peers

How you can take this program

  • Executive Master Class · 1 day · online
  • Executive Workshop · 2 days · online
  • Executive Bootcamp · 5 to 10 days · in person, hybrid or private
  • Executive Education Program · 4 to 6 weeks · in person, hybrid or private
  • Executive Immersive Experience · 5 to 10 days in Miami, with dinners and networking among owners
  • For your company · a custom program for your team (Corporate Solutions)

Formats and dates for each edition are announced when enrollment opens. Ask an advisor which one fits where your company is right now.


Testimonios de los participantes

“

El programa nos permitió dejar de recortar costos de forma reactiva y empezar a diseñar la rentabilidad de manera estratégica.

“

Profit Architecture cambió nuestra forma de priorizar decisiones. Hoy entendemos claramente qué costos generan valor y cuáles no.

“

Logramos mejorar márgenes sin afectar crecimiento ni operación. El enfoque es claro, ejecutivo y totalmente aplicable.


Why apply to the Profit Architecture Program?

Margins are under pressure, inflation keeps moving and nothing feels stable. Profit no longer depends on revenue growth alone. Your real edge is in how you design, manage and prioritize costs across the entire company.

Many companies still handle costs by reacting. They make across-the-board cuts and short-term calls that hurt operations, the customer experience and the ability to grow. When you cannot see which costs create value and which destroy profit, every strategic decision gets harder.

Competing today means moving from cutting expenses to designing profit. You need to understand your cost structure, redesign processes, prioritize investments and align financial decisions with your business strategy.

In this intensive executive program, you will diagnose your cost structure, find the real levers of profitability and design a Profit Architecture model that maximizes profit in a sustainable way, with finance, operations and strategy pulling in the same direction.




¿Por qué falla la experiencia del cliente?

75%

de las empresas no tiene visibilidad clara sobre qué costos realmente generan valor.

Fuente: McKinsey

70%

de los programas de reducción de costos no logran impactos sostenibles en la utilidad.

Fuente: BCG

80%

de los líderes reconoce que las decisiones de costos se toman sin una visión estratégica integrada.

Fuente: Deloitte


Program highlights

 

brickell_check_red DISCOVER the real profitability of your products, services, customers and business lines.

brickell_check_red BUILD an ABC (activity-based costing) model in MyABCM, step by step, with your own company numbers.

brickell_check_redREDESIGN your pricing based on real costs, not gut feeling.

brickell_check_red DECIDE which customers to prioritize, which products to push, where to cut and where to invest.

brickell_check_red ALIGN your leadership team around a common financial language.

brickell_check_red IMPLEMENT a 90-day ABC plan for your company, ready to apply the day you return.

 


What will you learn?

*Want the full curriculum? Request the program brochure. 

 


How will you learn?

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Live sessions

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Peer discussion

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Application exercises

 

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Support team

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Guest speakers

 

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Executive labs

 

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Networking dinners

 


Assignments

Hands-on activities

Iconcheck Design a real diagnostic of your cost structure and how it affects profit.

Iconcheck Apply prioritization models to evaluate optimization and profitability initiatives.

Iconcheck Analyze business cases using financial metrics and decision scenarios.

Discussion activities

Iconcheck Discuss real cost and profitability decisions with other executives, comparing strategic approaches and lessons learned.


Companies that already trust the way we teach

Teams at companies such as Nestlé, Gerber, OmicronLab, Arturo Calle, Dos Pinos and Pozuelo have been trained by ICX Consulting, the group behind Brickell. You won't study distant multinational cases here. You'll work on the real problems of growing companies, the same ones you deal with every week.

Consumer goods and food

Nestlé, Gerber, Pozuelo

Teams trained by ICX Consulting consultants.

Regional industry and manufacturing

Dos Pinos, OmicronLab

Teams trained by ICX Consulting consultants.

Retail

Arturo Calle

Teams trained by ICX Consulting consultants.


Who is this program for?

You will develop a strategic view of profitability and learn to design cost structures that support your strategy and maximize profit.

Built for the person who owns or runs the company, and for the leaders who work beside you. This program is ideal for:

Iconcheck Chief financial officers and controllers: Leaders accountable for profitability, costs and financial performance.

Iconcheck General managers and business leaders: Who make strategic decisions on growth, efficiency and profit.

Iconcheck Operations and strategy leaders: Who want to redesign processes with lasting financial impact.

Iconcheck Transformation and performance executives: Focused on efficiency, optimization and value creation.


Faculty

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Ronny González

Dean of Brickell Business School and Academic Director of the program.

Ronny has more than 30 years of experience in executive education, academic leadership and the development of specialized programs for business leaders in Latin America. He has worked with international institutions and has led academic initiatives focused on executive skills design, educational innovation and organizational transformation.

Imagene-profesor-Ivan1

 

Iván Arroyo

Senior consultant in strategy, processes and organizational transformation

He is co-creator of three proprietary ICX Consulting methodologies, now used by companies to reorganize their operations, scale their performance and strengthen their leadership capacity.

 

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José De León

Senior consultant and expert in commercial strategy, digital marketing, automation and revenue management

With a long track record developing 
business growth projects in the United States, Mexico, Central America and the Caribbean. His career combines executive experience, analytical thinking and technical command of modern commercial platforms, which has allowed him to lead deep transformations in organizations across multiple industries.

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Esteban Cordero

President of ICX Consulting and creator of methodologies such as ICX Executive Blueprint, PROACTIVE Sales Methodology® and the CX Maturity Model®.

Esteban has advised companies across multiple industries on digital transformation, customer experience and process optimization. His work has impacted organizations in LATAM and North America, combining strategic frameworks with a practical, results-oriented approach.


Certificate

When you complete the program, you receive a certificate issued by Brickell Business School Executive Education. It certifies your participation in an executive program focused on strategic cost allocation and profitability.

The certificate recognizes that you completed the sessions, the hands-on MyABCM labs and the 90-day ABC plan for your company, and that you know how to build a cost model that shows where you make money and where you lose it.

 

Note: The images shown are for illustration only and may vary depending on the final format issued by Brickell Business School.



Request the brochure

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Frequently asked questions


Did not find what you were looking for? Write to us at executive@brickell.school, schedule a call or set up a video call with one of our advisors.

Some commercial terms may change without notice. Stay in touch with your advisor. Subject to availability and group openings.

Register as soon as possible, seats are limited

brickell_calendar NEXT EDITION TO BE ANNOUNCED

Apply now